Beth Brodovsky helps organizations drive participation. As the president of Iris Creative Group Inc., founded in 1996, Beth is committed to developing the communication strategies, tactics and tools organizations need to get people take notice — and take action. Beth also hosts the weekly podcast Driving Participation to share ideas on what’s working in marketing and fundraising communications.
How Savvy Marketing Translates into More Donations
JOIN OUR LIVE WEBINAR
SEPTEMBER 20, 2018 // 1:00 PM Eastern
You just wrapped your last campaign. When is the next time your donors will hear from you? The silence donors hear after giving is a big contributor to weak retention rates. Ongoing marketing is a critical part of fundraising.
In this session, Beth Brodovsky, president of Iris Creative will show you what savvy nonprofit marketers do to build engagement and turn it into action.
You’ll learn:
• What you have to do first to make your marketing more effective
• How to create a manageable year-round plan
• Tactics that really work without adding more work
• Why eliminating mail may be a big mistake
About the Instructor:
